Marcia Layton Turner
The Single Biggest Reason Ghostwriters Fail
For many reasons, demand for ghostwriting services is rising. In fact, I’d say it’s the perfect storm, formed by the ongoing need for online content, the rise of the thought leader role, and the pure lack of time. Businesses, executives, doctors, attorneys, consultants, politicians, website owners, advertising agencies – you name it – all need…
5 Things I Wish I’d Known When I Started Ghostwriting
Like many in the field, I’ve been ghostwriting for a few years now. And as I look back, there are a few things I wish I had known as I was getting started: 1. Ghostwriters create more than just books. While ghostwriting a book for a tech guru was my first project, I limited my…
Juggling for Ghostwriters
I was never able to master juggling. Apples, oranges, rubber balls – you name it, I was unsuccessful. I could launch one piece of fruit and then another, but when I tried to add more than that, I always failed. I felt overwhelmed, quickly losing track of where each orange or apple was. I guess…
Save Time and Energy with Improved Focus, Ghostwriters
I read Tim Ferriss’s book, The 4-Hour Workweek, when it came out 10 years ago because I was intrigued with the notion of working only four hours a week (spoiler alert: I’ve never come close to that goal). Ferriss had some great ideas, which I implemented, to boost my own productivity and focus. And I’m…
Ghostwriters: The Outlook for Ghostwriting in 2017
While I don’t have a crystal ball that can tell me what the next 12 months will look like for professional ghostwriters, signs that have emerged in the last few months help us to infer what the rest of the year may hold. Here is what I think we’ll see in the coming year…
3 Secret Places to Find Ghostwriting Gigs
3 Secret Places to Find Ghostwriting Gigs The hardest part about being a ghostwriter, for me at least, isn’t the lack of a byline or the need to mimic someone else’s voice. The hardest part is finding clients in search of professional ghostwriters. While content agencies may advertise their need for writers and ghostwriters, individual…
Without sharing client information, how can ghostwriters market themselves?
Without sharing client information, how can ghostwriters market themselves? Ghostwriters are different from freelance writers, authors, bloggers, and other professional writers by virtue of their anonymity. That is, no one knows who they work with. A ghostwriter’s goal is to blend into a crowd, not stand out. That’s what clients pay for. In fact, clients…