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Member Spotlight: Matt Stern

How did you land your first book ghostwriting project?

How did you land your first book ghostwriting project? My path into ghostwriting was somewhat unconventional. I was serving on the board of directors in my community when residents began voicing concerns about a lack of transparency. The irony was that the information was available—profit and loss statements, budgets, forecasts, and financial reports—but most people simply couldn’t make sense of it. Drawing on my Wall Street background, I dove into the numbers and translated them into a simple financial newsletter that everyone could understand. The response was immediate and overwhelmingly…

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The Truth Behind SEO: How It Works & Why You Need It

by Robert Bruce Woodcox I have been ghostwriting for over 27 years. My first website was up and running in 2003/04. Even though I was a designer as well as a writer at the time, I needed help designing it and more importantly, making it work so the search engines of the time could “discover”…

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What Do Writing and Outrunning a Bear Have in Common?

By Marie Ellis Does staring at the empty void of a spotless Word doc activate your sympathetic nervous system? Sure, you’re sitting at your desk. Your cup of tea is releasing steam in a beautiful dance of calm. But your body thinks you’re running away from a bear. Or perhaps you’re the type of writer…

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The Real Reason Not to Use AI to Write Your Novel

By Richard Lowe Everyone has an opinion about AI and fiction these days. Most of those opinions are wrong, or at least incomplete. The arguments I hear most are about craft. AI doesn’t understand emotion. AI produces generic prose. AI can’t develop character. All of that is true, but those are problems of quality, and…

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